Questions for Don Tapscott and David Ticoll
Authors of THE NAKED CORPORATION
(Free Press; October 7, 2003)
You argue that this is a transparent world, and that firms
have no choice to adapt. Some people might disagree, and say
that companies are more secretive than ever. What leads you
to this conclusion?
What more does transparency entail than just the obligation
to disclose basic financial information? How do your strategies
build on the issues that the Sarbanes-Oxley Act addresses?
Some people argue that consumers and interest groups benefit
the most from transparency leaving corporations at a disadvantage.
What is your response?
Your previous books have been groundbreaking in the technology
world. How does technology play into transparency?
What companies do you think are emerging as pioneers in the
transparency revolution? What makes them leaders?
Why does transparency suggest that the record industry's approach
of suing music lovers is wrongheaded.
You explain that every company has a "stakeholder web"
scrutinizing their behavior, whether they know it not. What
companies have been brought to the brink of disaster by these
How can an individual corporate leader foster openness when
their own management, especially their lawyers, fight them
What are some examples of how corporate values lead to shareholder
What is the difference between active transparency, forced
transparency and pseudo-transparency?
What are some resources, such as websites that employees,
consumers and community members can use to find more in depth
information on companies that may not yet be practicing active